Maren Jewellery is B Corp and successfully recertified in 2025

2025 marked a special milestone for us: Our recertification as a B Corporation is complete – and we are proud to announce that we were able to increase our B Impact Score from 82.5 points at initial certification to an impressive 98.4 points.

Certification by B Lab is far more than a seal of approval. It is a comprehensive, demanding process in which every area of a company is assessed – from corporate governance and employee responsibility to supply chains, environmental impact, and contribution to the common good. It is not just about individual measures, but about the bigger picture.

The fact that we have been able to make measurable progress in so many areas fills us with genuine joy – and deep gratitude. Because for us, sustainability is not a static state, but an ongoing process. With every recertification, the requirements increase – and that is exactly the standard we set for ourselves.

As Germany’s first certified B Corp jewellery company, we embrace this responsibility with conviction. For an economy that not only wants to be better, but acts better.

And we do not see these 98.4 points as the finish line – but as motivation.

Just like the B Corp community, one thing has always mattered to us at Maren Jewellery: we want to make a difference. From the very beginning, it has been very important to us that all our products are sustainable. For us, that means striving to protect the environment and take social responsibility throughout the entire supply chain.

We take social responsibility and believe in transparency. That honesty can only bring benefits. Convictions we share with the B Corporation community. And that is why we are incredibly happy to be part of the B Corp movement as the first German jewellery company, and since our first certification in 2022, we have now already been successfully recertified - with a significant increase in our Impact Score!

B stands for Benefit and highlights that B Corp companies operate ecologically, sustainably, and responsibly.

B Corp is a global initiative by B Lab, which believes that entrepreneurship comes with responsibility. Just like Maren Jewellery. Because for the B Corporation movement too, it is essential that the responsibility that comes with every company founding is taken seriously. That values are taken seriously. Values such as sustainability and social impact. Values that are synonymous with the brand name. Because they can be demonstrated, for example through the B Impact Score, which makes performance measurable just like our sustainability report In Numbers.

Transparency is also a key aspect that helps determine whether a company can be a B Corporation. Because only when values can also be reflected in figures, when they can be validated, can they become part of the nonprofit B Corp community, which also includes Einhorn, The Guardian, and Patagonia.

What’s more: community is key. Together, we can achieve anything. Especially as a network of different entrepreneurs with a shared vision: a responsible future for the economy. B Corp was founded in 2006. There are now 3600 certified B Corporations from more than 65 countries.

If you would like to read more about it, Haus von Eden, the magazine about business & sustainability, also writes about it in their article: B Corp – The forward-looking certification for sustainable companies.

Shareholder companies have one goal: maximizing profit at any cost. Ultimately, it is about companies making as much money as possible in order to increase the value of the company, so that people who invest in the business can collect corresponding returns. The B Corp certification approach is different. The B Lab initiative puts stakeholders in focus. In other words, everyone who is directly or indirectly affected by a company’s activities. These can be employees, suppliers, or customers. All those who have an interest in the company existing in the long term. Their needs are at the heart of B Corporations, because companies bear responsibility for their stakeholders and the communities they influence.

Here is the answer to the question: Who can become a B Corp company? Any company interested in becoming part of the B Corp community can use the free tool that has already been used by more than 70,000 companies worldwide to determine the impact of their business activities on stakeholders. This is measured based on 5 parameters: governance, workers, community, environment, and customers. Those who score over 80 points in the assessment qualify for the next step towards being awarded the B Corporation Sustainability Certificate.

First of all, B Corp is an award. We were able to qualify. Many strict eyes have looked closely at our concept and have come to the conclusion: We are serious about our mission. We are serious about sustainability, serious about mindfulness, serious about corporate and social responsibility. The B Corp certification is a judgment you can rely on and one we are proud of. Because it not only means that all our work is recognized. We are especially proud of it because it means: We have overlooked nothing, no blind spots. Maren Jewellery is exactly what we wanted: A brand for sustainable jewelry, which stands for fairness, which stands for beauty, which stands for sustainability.

B Corp certification is not something we want to rest on. And we can’t, anyway. B Corp has made sure of that. Every three years, there is a recertification or reassessment, which is even stricter than the previous one.

B Corp therefore pushes us to do what we have set as our goal anyway: keep growing, acknowledge mistakes, be mindful of ourselves and our company culture, and put nature and people first. Because beauty is always wherever people feel good.