We're celebrating Circular & White Monday! 2026
Circular, also known as White Monday, invites you to rethink your own consumption and to use, care for, repair, or reuse products for as long as possible.
Today, on 23.11.2026, to celebrate Circular and White Monday, we are giving you a free jewelry care set with the purchase of one of our pieces of jewelry. With regular care, you can help preserve the beauty of your jewelry pieces for the long term.
More jewelry ideas
At Maren Jewellery, we also deal with the question of how jewelry can be used for as long as possible beyond Circular Monday. Depending on the piece, we use recycled gold and recycled silver, among other materials. With our ReFresh, ReSize, and ReDesign services, we also offer ways to clean jewelry, adjust the size, or have existing pieces reworked. In doing so, we take up a key idea of the circular economy: to use existing materials and pieces of jewelry for as long as possible.
Our jewelry services ReDesign, ReFresh, and ReSize offer a range of ways to make existing pieces last longer. We can adapt jewelry to changing needs, redesign existing pieces, or professionally clean and refresh them. In doing so, our services take up a core idea of Circular and White Monday: caring for what already exists, reusing it, and—where possible—adapting it to new needs.
For White Monday, you will receive our jewelry care set free of charge when you buy a piece of jewelry from us on November 23, 2026. It is intended to help you care for your jewelry regularly and preserve its beauty for as long as possible. When putting the set together, we pay attention to specific materials, certifications, and traceable manufacturing information. The cotton pouch is made from organic cotton and is Fairtrade, GOTS, Blue Angel, and Green Button certified. It is manufactured in Asia and embroidered by Lebenshilfe Schweinfurt in Germany. The solid dish soap from Hello Simple is certified Nature organic cosmetics, plastic-free and palm oil-free, and is made in Germany. The Bambusliebe brush is made of bamboo and bamboo viscose bristles. It also comes with a jewelry polishing cloth made of microfiber, manufactured in England, as well as care instructions on recycled paper, printed in Germany. For us, this set is especially well suited to Circular Monday: because wearing jewelry for a long time also starts with cleaning, caring for, and maintaining it regularly.
Our promise to you for Circular Monday!
Our service for you for Circular Monday!
Jewelry designer Helge Maren designs jewelry for Circular Monday
For Helge Maren Hauptmann, jewelry is something deeply personal. It preserves memories, tells stories, and often stays with us for a lifetime. This mindset shapes every piece of jewelry from Maren Jewellery.
After studying jewelry design in Pforzheim and spending many years in the industry, the designer founded Maren Jewellery in 2020 to create jewelry guided by her own values: handcrafted and defined by a quiet luxury aesthetic. Crafted from recycled gold and lab-grown diamonds, these are pieces that do not need to be loud to move you — for women who value timeless design and traceable material origins.
Circular, or White Monday, is intended to encourage people to question consumer decisions and use products for as long as possible. At the centre of this are the principles “Reuse, Repair & Rent” — in other words, reuse, repair and borrow. At Maren Jewellery, we focus in particular on the ideas of reusing and repairing. With jewellery care, professional cleaning, sizing adjustments and our ReDesign service, we offer various ways to keep existing pieces of jewellery in use and adapt them to changing needs. On 23 November 2026, when you purchase a participating piece of jewellery, you will receive a jewellery care set free of charge. The promotion is valid only on that day and when purchasing jewellery pieces in the Maren Jewellery online shop, not for custom-made items, accessories or services. Cannot be combined with other promotions, redeemable only once per purchase and per person. Cash payment is not possible.
Frequently asked questions about Circular Monday
What is Circular Monday?
Circular Monday, originally called White Monday, is an international initiative focused on the circular economy and circular consumption. It takes place every year on the Monday before Black Friday — in 2026 on November 23. The focus is on keeping products and materials in circulation for as long as possible, for example through reuse, repair, secondhand, borrowing, sharing, or upcycling. The initiative was founded in Sweden in 2017 under the name White Monday and was renamed Circular Monday in 2020.
What can I do on Circular Monday?
On Circular Monday, you can engage with the circular economy in a very practical way. For example, you can maintain or have repaired things you already own, choose secondhand or refurbished products, swap, lend, or pass on items, and send materials for recycling when further use is no longer possible. You can also engage with the idea of Circular Monday by learning more about the circular economy or supporting repair, reuse, and other circular offerings.